All-new Ford Explorer jumps ahead on the safety curve
All-new Ford Explorer jumps ahead on the safety curve
Every driver knows the feeling. You enter a curve too quickly, and suddenly the sense of being out of control takes you to the edge. To address this, Ford is introducing its new Curve Control technology – designed to help drivers maintain control of their vehicles when taking a curve too quickly. Curve Control rapidly reduces engine torque and applies four-wheel braking to slow the vehicle by up to 10 mph in about a second. It debuts as standard equipment on the 2011 Explorer coming later this year, and will be offered on 90 percent of Ford’s North American crossovers, sport utilities, trucks and vans by 2015. more…
Wes Sherwood | wsherwoo@ford.com | 313.390.5660
2011 Super Duty a welcome houseguest
Already, customers just can’t get enough Super Duty. The power, performance, fuel economy and capability of the 2011 Ford F-Series Super Duty have been so impressive that companies employing preproduction versions have asked for the test program to be extended. This unprecedented program, where select fleet customers deploy preproduction models of diesel-powered Super Duty pickups as part of their regular vehicle team, now will continue into the winter. That means these trucks will have been on the job for nearly a year in environments that really push the Super Duty to the limits. more…
Anne Marie Gattari | agattari@ford.com | 313.323.7809
One tank, 1,457 laps: Ford Mustang takes fuel economy to new levels
The 2011 Ford Mustang, which made history as the first car to deliver more than 30 mpg and 305 horsepower, has set a new record by running 1,457 laps at Bristol Motor Speedway while averaging 48.5 mpg. With fuel-efficient driving techniques by Ford engineers, Mustang far surpassed its goal of 1,000 laps in the Mustang 1,000-Lap Challenge, designed to demonstrate a stock production Mustang V6 could run 533 miles on a single tank of gas. more…
Angie Kozleski | akozlesk@ford.com | 313.323.1984
Fiesta ‘unwraps’ itself with new delivery program
When 2011 Ford Fiesta owners pick up their new car, they’ll enjoy learning about it in a whole new way. That’s because Ford has created a new delivery program for Fiesta to make the initial owner experience as unique as the owners themselves. The program includes a preloaded combination MP3 player/USB that provides a one-of-a-kind product “unpackaging” experience and an app that lets owners stay connected with both Ford and the Fiesta community. more…
Angie Kozleski | akozlesk@ford.com | 313.323.1984
Ford Trucks and Toby Keith offer new 2011 F-Series, ultimate fan experience
Ford Trucks and singer Toby Keith are looking to give a lucky fan the ride of a lifetime with the American Ride Sweepstakes. One grand prize winner will be awarded a new 2011 Ford F-Series and a weekend on the road with Keith, complete with exclusive backstage access and use of his or her own tour bus. Registration is now open, and consumers have a chance to submit entries until March 31, 2011. more…
Anne Marie Gattari | agattari@ford.com | 313.323.7809
Fiesta ready to defend its title at X Games 16
The Ford Fiesta had an impressive debut at ESPN X Games 15, earning two spots on the podium including gold and bronze in 2009. Now, the small car everyone’s talking about is ready to defend its title with a beefed-up driver lineup that includes Ford rally superstar Ken Block. Block will join last year’s trio of Kenny Brack, Tanner Foust and Brian Deegan as the all-new Fiesta takes on two separate rally competitions in Los Angeles. more…
Brent Maurer | bmaurer@pcgcampbell.com | 313.203.7185
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